hosting a prints of love pop-up
Are you interested in hosting a pop-up?
contact me at yourprintsoflove@gmail.com or text me at 214.934.0454
How it works. First we set a date and time. For new stores or host I like to start with 1-2 hours. My appointments are 10-15 min each so 8-12 appts. I set up a sign up link and make a flyer. I send it to you 2-3 weeks before the event. You send it to your customers and friends and they sign up for slots. If you need more time, I can always add more slots. If its a store I always promote on my social media outlets. Usually private events, I keep private. I can bring by samples and cards to help your new customers know about the product. It's a visual product and usually when the customer is able touch, feel and see all the little prints, they want it more. It is also a word of mouth product and as customers show off their necklaces and tell their friends the pop-ups get busier and busier.
The day of the event I come about 30 min early to set up for clay impressions and set out samples for customers to pick from. A table and 2 chairs are always helpful to provide but if unavailable, I can bring it. At the appointment customers pick their product, do the clay impression and pay. It's important that anyone doing the impression, adult or child is present. I collect payment so host doesnt have to worry about it.
I take the impressions back to my studio and start making. The lead time is about 6-8 weeks for products to be complete. For stores I always ship the products back to the store so the customers can pick up and hopefully buy a couple more things while they are in. For private pop-ups I let the host pick what is easier. I can ship directly to the customer or they can pick up from host.
Host incentive. Pop-ups are a great way to get customers in the store. They come for the impression and for the jewelry pick up. The host also has a choice of prints of love product or 10% of all sales from the pop-up. If you chose the 10% option, I send a check to the host when the jewelry is complete.
How prints of love products work.
- Make an appointment via the sign up genius.
- At the appointment we will take a clay impression of your little ones. (they all must be present.)
- Choose your product and pay.
- Receive your keepsake in 6-8 weeks depending on the finish. (pewter or gold).